As technologies advance and media platforms proliferate, attorneys must be able to guide clients across the multimedia landscape, helping them to avoid pitfalls while maximizing the value of intellectual property. Scott on Multimedia Law is the one completely current resource that can take you from start to finish throughout the complex multimedia arena.
Based on years of professional experience, the author combines reliable analysis of the substantive law with practical, how-to advice, including insightful discussions of key topics and analysis of various trends and practices in multimedia law. Scott on Multimedia Law immediately enables you to:
 Fully account for every intellectual property dimension of multimedia law, including: trademark, copyright, moral rights, international aspects, patents, trade names and trade secrets;
Provide reliable advice on the licensing of every type of content, including video, videogames, text, still images, digital images, music, performance, and more;
Follow all the necessary steps to clear rights;
Enter into effective agreements with vendors and distribution partners;
Anticipate the relevance of tort, privacy, and publicity law in order to prevent third party claims from interfering with the commercialization of your client’s products;
Draft effective employment, development, and distribution agreements;
Work competently with guilds, unions, and trade associations—including the writers’ guild, directors’ guild, and animators’ guild;
And more!
Scott on Multimedia Law includes more than 60 forms covering numerous transactions across a wide variety of media. The accompanying CD-ROM contains electronic versions of the forms, making it simple to use or adapt them for your own practice. This highly practical addition enables you to immediately support the widest variety of client needs—and save time throughout all stages of bringing multimedia products to market.
Summary of contents includes:
Introduction to Multimedia
Materials Incorporate in Multimedia Works
Intellectual Property Rights
Copyrights
Trademarks
Titles and Characters
Trade Secrets
Patents
Negligence
Defamation
Right of Publicity
Right of Privacy
Unfair Competition
Employment Agreements
Development Agreements
Distribution Agreements
Insurance
Licenses and Releases
Licensing Text
Licensing Moving Images
Licensing Still Images
Licensing Music/Audio
Licensing Computer Software
Government Regulation
Guilds, Unions, and Trade Associations
Producers Guild of America
Writers Guild of America
Directors Guild of America
Performing Arts Guilds
Visual Arts Guilds
Audio Arts Guilds
Updates: Your purchase price includes the cost of all possible previous updates published up through date of purchase. In order to subscribe to future updates, please contact the publisher directly.
Shipping: This item may arrive separately from other items included in your order.
|
