Licensing Best Practices (Instant Digital Access Code Only)

Edition : 1st, 2018
Author(s) : Robert Goldscheider

Licensing Best Practices (Instant Digital Access Code Only)
- ISBN: 9780471219521
- SKU: 309317V
- Format: VitalSource eBook/PDF
$145.19

List Price: $164.99

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Description

A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: * Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America * Technology valuation * Technology management consulting * Licensing agreements and strategic partnerships * The expansion of the licensing profession * Patent procedures and protection in Europe * Trade secrets law and intellectual property assets * Issues in copyright, software, and Web sites * Trademarks, trade names, and trade dress * Licensing in the biotechnology industry * Pharmaceutical licensing * University licensing trends * Technology rights that are financial assets and instruments * IC-based corporate carve-outs * Licensing and litigation * ADR